Evaluation Criteria

Judges will evaluate Competition Materials based on scoring elements (“Scoring Elements”) that identify critical components of a successful business model. Each Scoring Element has individual criteria (“Scoring Criteria”). Judges will assign points to each Scoring Criteria according to the following scale:

0	= Does not meet the criteria at all or attempt to – Unacceptable.
1	= Meets some criteria but unacceptable – Very poor.
2	= Meets the criteria minimally – Poor.
3	= Meets the criteria but does not exceed it – Adequate.
4	= Meets criteria and substantially exceeds it – Good.
5	= Meets criteria and demonstrates highest excellence and superiority – Excellent.

Semi-Finals Evaluation Criteria

Judges will evaluate Competition Materials during the Semi-Finals according to the following Scoring Elements and Scoring Criteria.

Scoring Element	Scoring Criteria	Weight
A) Business Plan		75%
Innovation and Category Relevance	The business plan addresses the overarching focus of InnovAction 2.0: sustainable environmental solutions. The proposal clearly states a response or connection to one of the two categories, selected to participate. The business plan presents a creative, realistic, measurable solution or novelty in which it centers its concept proposal. The business plan clearly explains how the solution (or adaptation of an existing solution) is different and improves current results or conditions.	20%
Market feasibility	Presents a clear preliminary analysis of the community or market where the initiative will operate. The market study addresses specific needs, a market opportunity or demand. The business plan clearly indicates how its benefits/features will be delivered and/or expanded according to demand / opportunity / needs. Demonstrates operational, technical, economic feasibility of implementation.	20%
Management Feasibility	Provides appropriate organizational structure: mission, vision, objectives, team or organizational chart with clear roles and diversity among Team Members, Mentors, and volunteers. Demonstrates organizational capabilities or assets: physical spaces or equipment from where to operate, products or services, patents (if applicable), prototype (if applicable). Demonstrates an opportunity for engagement via on-line tools: website, app, virtual community, blog or group, virtual marketing channel, social media accounts, newsletters, among others.	15%
Financial Feasibility	Clearly states how much capital/investment is needed to launch / operate annually and the sources of capital. Presents a solid, clear operational budget. Demonstrates efficiency in its financial structure and forecast. Demonstrates a social investment opportunity to support the development of the solution, project, business proposal or idea.	20%
B) Community Engagement		15%
	Demonstrates a clear strategy to work with community organizations and social groups in the development of the business or initiative. Incorporates plans and a vision for improving the lives of community members where the initiative will be implemented, or the business will operate. Community members are engaged in and contributed to the development of the business concept and the sustainability strategy.
C) Marginalized Populations Representation		10%
	Team Members are representatives of Afro-descendant, Indigenous, people with disabilities, migrants/refugees, and/or other marginalized communities. The business plan involves and actively engages with Afro-descendant, Indigenous, people with disabilities, migrants/refugees, and/or other marginalized communities as a targeted population.
Total		100%

Finals Evaluation Criteria

Judges will evaluate Teams and Competition Materials during the Finals according to the following Scoring Elements and Scoring Criteria.

Scoring Element	Scoring Criteria	Weight
A) Business Viability		60%
Business Plan	How well does the idea respond/address the overall challenge and the specific category? How well does the overall business plan present the idea and its elements? How feasible is the business solution, initiative, or idea in real market conditions? How clear is the operational, technological, support network and economic feasibility of the business? How does the business solution, initiative, or idea improve or transform the lives of the community where it will operate and how do they present evidence of this?	25%
Presentation	How effectively and compellingly does the team present the business plan? How well does the presentation demonstrate personal teamwork and cooperation? How clear is the verbal presentation of the business plan and activities? How attractive is the visual presentation when displaying graphic elements to expose the business idea and activities?	20%
Visual Portfolio	How effectively does the image or visual portfolio (video, photo gallery, blog, website, etc) present the product or service’s features/characteristics? How well does the promotional material present an image of quality for the business and summarize the business idea? How well does the image or visual portfolio demonstrate innovative design / functionality?	15%
B) Financial and Investment Strategy		20%
	Clearly states capital investment and the sources of capital. Explains well how seed capital would contribute to the team’s efforts to enhance environmental solutions through the specific Categories. Demonstrates an opportunity for the industry/ international community to support the development of the solution, initiative, or idea at a local level. Demonstrates efficiency in its financial structure and forecast.
C) Transformation and scale		20%
	Demonstrates involvement with grassroots communities, organizations and/or marginalized groups. Clear scalability strategy with the potential to impact other communities or regions. Clearly presents potential to achieve transformative changes in the category. Increased or improved community engagement relative to Semi-Finals Round Evaluation.
Total		100%

Rules

Evaluation Criteria