0

= Does not meet the criteria at all or attempt to – Unacceptable.

1

= Meets some criteria but unacceptable – Very poor.

2

= Meets the criteria minimally – Poor.

3

= Meets the criteria but does not exceed it – Adequate.

4

= Meets criteria and substantially exceeds it – Good.

5

= Meets criteria and demonstrates highest excellence and superiority – Excellent.

Scoring Element

Scoring Criteria

Weight

A) Business Plan

75%

Innovation and Category Relevance

• The business plan presents a creative, realistic, measurable solution or novelty in which it centers its concept proposal.
• The business plan clearly presents how the solution (or adaptation of an existing solution) is different and improves current results or conditions.
• The business plan addresses the overarching challenge of InnovAction: recovery from COVID-19.
• The business plan demonstrates a response or direct connection to one of the four categories of InnovAction.

20%

Market feasibility

• Presents a clear preliminary analysis of the community or market where the business plan will operate.
• The market study addresses specific needs, a market opportunity or demand.
• The business plan clearly indicates how its benefits/features will be delivered and/or expanded according to demand / opportunity / needs.
• Demonstrates operational, technical, economic feasibility of implementation.

20%

Management Feasibility

• Provides appropriate organizational structure: mision, vision, objectives, team or organizational chart with clear roles and diversity among Team Members, Mentors, and volunteers.
• Demonstrates organizational capabilities or assets: physical spaces or equipment from where to operate, products or services, patents (if applicable), prototype (if applicable).
• Demonstrates an opportunity for engagement via on-line tools: website, app, virtual community, blog or group, virtual marketing channel, social media accounts, newsletters, among others.

15%

Financial Feasibility

• Clearly states how much capital/investment is needed to launch / operate annually and the sources of capital.
• Presents a solid, clear operational budget.
• Demonstrates efficiency in its financial structure and forecast.
• Demonstrates a social investment opportunity to support the development of the solution, project, business proposal or idea.

20%

 B) Community Engagement

15%

• Demonstrates a clear strategy to work with community organizations and social groups in the development of the business or initiative.
• Incorporates plans and a vision for improving the lives of community members where the initiative will be implemented, or the business will operate.
• Community members are engaged in and contributed to the development of the business concept and the sustainability strategy.

C) Marginalized Populations Representation

10%

• Team Members are representatives of Afro-descendant, Indigenous, LGBTI, people with disabilities, migrants/refugees, and/or other marginalized communities.
• The business plan involves and actively engages with Afro-descendant, Indigenous, LGBTI, people with disabilities, migrants/refugees, and/or other marginalized communities as a targeted population.

Total

 100%

Scoring Element

Scoring Criteria

Weight

A) Business Viability

60%

Business Plan

• How well does the idea respond/address the overall challenge and the specific category?
• How well does the overall business plan present the idea and its elements?
• How feasible is the business solution, initiative, or idea in real market conditions?
• How clear is the operational, technological, support network and economic feasibility of the business?
• How does the business solution, initiative, or idea improve or transform the lives of the community where it will operate and how do they present evidence of this?

25%

Presentation

• How effectively and compellingly does the team present the business plan?
• How well does the presentation demonstrate personal teamwork and cooperation?
• How clear is the verbal presentation of the business plan and activities?
• How attractive is the visual presentation when displaying graphic elements to expose the business idea and activities?

20%

Visual Portfolio

• How effective does the image or visual portfolio (video, photo gallery, blog, website, etc) present the product or service’s features/characteristics?
• How well does the promotional material present an image of quality for the business and summarize the business idea?
• How well does the image or visual portfolio demonstrate innovative design / functionality?

15%

B) Financial and Investment Strategy

20%

• Clearly states capital investment and the sources of capital.
• Explains well a Social Return of Investment opportunity.
• Demonstrates an opportunity for the industry/ international community to support the development of the solution, initiative, or idea at a local level.
• Demonstrates efficiency in its financial structure and forecast.

C) Transformation and scale

20%

• Demonstrates involvement with grassroots communities, organizations and/or marginalized groups.
• Clear scalability strategy with the potential to impact other communities or regions.
• Clearly presents potential to achieve transformative changes in the category.
• Increased or improved community engagement relative to Semi-Finals Round Evaluation.

Total

100%